As a small business, it’s important that you create and implement a blogging plan so that your blog remains useful and consistent to your audience. The following are tips to help you create and implement a blogging plan for your small business.

Decide who will write.

It’s important that you designate a certain team of writers to write content for your blog instead of relying solely on one person. This way, your employees can touch on topics that they’re knowledgeable in, and it relieves one person from feeling all the stress and pressure related to writing posts. Decide on a team of writers for your blog, and then create an alternating schedule.

Know how often you can post.

Along with determining who’s going to write for your blog, you also need to decide on a posting schedule. Do you want to publish a blog post every day, or do you want to publish a blog post every week? Knowing how often you can post will help you to create a schedule more successfully, and you can also use this to determine how to rotate your writers so that the work is distributed evenly.

Listen to your audience.

Spend some time on similar blogs or social networks and listen to what it is your audience wants to know. Then, use this information to create a list of possible blog titles and topics that you and your other writers can use for their own blog posts. Having this will not only ensure that you’re writing topics that will interest your readers, but it also ensures that your blog authors will not suffer from writer’s block and throw off your whole schedule.

Dedicate one person to be responsible for publishing.

Instead of relying on everyone to be in charge of publishing his or her own blog, you may want to dedicate one person to posting your blog. This way, everyone will know who is responsible for publishing the post, and your office can be sure it gets done on a regular basis. To stay on schedule, you should enforce a rule that your authors’ blog posts need to be turned in the day before. This way, the person in charge will not have to hound everyone down.

You should also ensure that the individual responsible for publishing the posts on the blog is also posting links to the blog on your social media accounts. This way, you will have a better chance of your blog reaching a larger audience.

Track your posts.

It’s important that you also use a tracking program or tool so that you can determine which posts are generating the most interest from your audience. Google Analytics can be a great asset, and you can use the information to find out which posts are being shared most often, and this can help you determine which topics are the best to write about.

small business owner and avid blogger who enjoys sharing tips on web design.  He always uses the Grammarly grammar checker to proof his work before publishing it online.

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Uber is your on-demand private driver.  With Uber you’re able to request a ride at any time using the Uber iPhone and Android apps or from m.uber.com.  Uber has a variety of vehicles from Taxi’s to SUVs and can be found in cities worldwide.  So whether you’re headed to the airport for a business trip or just wanting to arrive at a party in style Uber is sure to fit your needs in a cost effective way.

Grab Your Code Above and Sign Up Here

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We also want to thank all our lovely speakers for delivering such wonderful presentations and being a valuable part of our conference experience.  We were able to trend on Twitter numberous times during the weekend!  Thank you Laura Summers, Dan R. Morris, Lindsay Lee, Kelly Whalen, Jeneba Ghatt, Deborah Anderson, Ryan Schram, Holly Hamann, Dee Dee Cocheta, Robert Mooney, Paige Wilcox, Rohit Vashist, Crystal Duncan, and Jennifer Beaupre.

We were also very happy to support our conference causes

Don’t Forget We Have Our 1st Workshop Coming June 26th, “Surviving SEO” with speaker Dan R. Morris

One of the best things about having an online conference is being able to connect with people from all over the globe; we had attendees from Switzerland, Spain, Saudi Arabia and many more places. We also had attendees from all over the United States.

Some of Our Wonderful Attendees

Thank You ALL For Coming & Participating!

Link Up Your #TBWC13 Reviews:

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We would like to thank all of our speakers from Day 2 of #TBWC13

Ryan Schram of Izea, Robert Mooney of Blogads, Holly Hamann of TapInfluence

Deborah Anderson of Social Web Cafe, Dee Dee Cocheta of ABC Publicity and Da Vinci

Here were some tweets from last night:

If you were unable to register for the live conference, now you have the opportunity to purchase the recorded conference experience. Register HERE!

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We would like to thank all of our speakers from Day 1 of #TBWC13

Laura Summers, Deborah Anderson, Dan R. Morris

Lindsay Lee, Kelly Whalen and Jeneba Ghatt

Without our fantastic speakers giving such valuable information, we would not have be able to TREND at #4 on Twitter!

Day 2 of our conference begins tonight and I’m hoping we can take over the #1 spot!!!

Here were some tweets from last night:

You can follow along with the  #TBWC13 tonight if you were unable to register

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We’re finally here, I know the wait has been long but it’s going to be well worth it!  So much information will be shared and we’ll all be much better bloggerpreneurs after our #TBWC13 conference.  Our speakers have prepared a variety of presentations including laws for bloggers, finances for bloggers, learning how to pitch the media/sponsors and so much more.  Get ready for the time of your life!

Here’s a look at the Agenda:

Prizes To Be WON!

Giveaway 1:   Herphones Headphones ($24.99) & Blue Snowball Mic ($99.99) ($125)

Giveaway 2:  Legal Zoom Express GOLD LLC Package ($359) + CloudSwipe e-commerce ($150) == ($509)

Giveaway 3:  Legal Zoom Legal Zoom Express GOLD LLC Package + Lela $25 GC ($384)

Giveaway 4:  1 Video Interview Package ($500)

Giveaway 5:  CloudSwipe e-commerce + Lela $25 GC + TNT Headphones ($225)

Grand Prize Giveaway: Video Equipment/Software, 6 mo CloudSwipe e-commerce solution,  Legal Zoom Express GOLD LLC Package. ($709)

Thank you to all our Sponsors, Speakers and Attendees!

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As a young whipper snapper when I looked into starting my business the right way I was somewhat at a loss as to the best way to get it done.  I consider myself a bit of a student of Google, so of course I could have done research upon research to fine how to file for my EIN and register my LLC… but why leave it up to an expert if they can get it all done for a reasonable price?  So I decided to put my business establishment needs in the hands of the good people at LegalZoom.  I chose the Express Gold package years ago and it was the simplest thing I’ve ever done.  With that package LegalZoom will prepare the application for your Federal Tax ID (EIN), provide you with a company seal, membership certificates, do a a preliminary LLC name clearance and so much more.  I was ecstatic the express plan also has a rush order so I received my full LLC package within 7-10 business days, not too shabby at all.

When we decided to do The Blog Workshop, we wanted to make sure our fellow bloggerpreneurs understood the importance of establishing your business and operating in a business mindset.  With that in mind we knew we HAD to have LegalZoom a part of this in some way, we’re pleased to say that we will be giving away (3) LLC packages to help some of our conference attendees get started out the right way .

LegalZoom provides a great deal of services and is a good source to have on hand, after how pleased we were with the LLC setup we also turned to them for help with establishing our Trademarks and I know we’ll be sure to use them in the future for much more.

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As bloggers we’re always looking for ways to increase traffic and page view while being engaging with our readers.  In addition I would  say the biggest challenge most bloggers have is effectively monetizing their blogs in a way that boosts revenue.  In our journey with making The Blog Workshop – Online Conference for bloggers, I came across a really cool way to do ALL 3. and wanted to share it with you all.  As you all know, we make it a point to try everything our before we recommend it, so we implemented Lela on our YourLifeAfter25.com blogazine and we’ve been very pleased with the results thus far.

So… What is Lela About?

Lela is a technology company that provides a unique personalized online shopping experience by matching people to products using an Intelligent Match™ technology. By capturing people’s personal attributes through a 60 second interactive quiz, our technology links people’s personality with product profiles. The result is a truly meaningful shopping experience with individualized  product ratings that reduces search time and increases purchase confidence.

What is Lela’s ‘SMART SHOP’ Plug-in? 

The ‘Smart Shop’ plug-in allows you to integrate Lela’s online shopping assistant feature on your blog. This is a quick and super easy way to provide your readers with an innovative and personalized shopping experience with minimal effort on your part. And there are no hidden costs to you, only more engagement. Our Blog partners have already enjoyed as much as a 15% increase in traffic, so you know there’s something to it.

How will you benefit as a blogger? 

The personalized shopping experience not only simplifies time consuming purchase decisions for your readers but also provides you with:

•   Enhanced content
•   Increase visitors
•   Higher search results
•   Additional revenue stream 

Sign Up For Lela Here

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Pinterest and Instagram are image based, but they are very different. Are you using Instagram? If so, we’d love to have you share your tips during this Twitter Chat. And if you’re interested in knowing more about Instagram?  Then this Twitter Chat is the place to be!

 

Twitter Chat Questions

• Q1:  Are you using Instagram? Why or why not?
• Q2:  What are some challenges you have had using instagram?
• Q3:  What are some ways Instagram has helped you enhance your blogging?
• Q4:  Please share some of your favorite Instagram “must have” plugins or tips and tricks?

Twitter Chat Details

• Date: 2013-05-14
• Time: 9:00 pm EDT/EST
• Hashtag:  #SocialCafe #TBW
• Time Conversion for Twitter Events Time Zone Difference Calculator

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We’ve been running promotions for a very long time on Your Life After 25 and in preparation for The Blog Workshop’s conference.  Running a giveaway or promotion on your blog is a great way to drive traffic and reward your readers.  The idea is great but execution can be tough for most.  When I started blogging professionally in 2007, there just weren’t many options to run an effective campaign so we were doing the old standby, using comments as entries.  We were EXCITED to find a service like Rafflecopter.

So what’s so great about it, right?

For starters they have affordable options, starting from FREE… who doesn’t love FREE? LOL.  But to take it a step further and give you even more options Rafflecopter now has a Blogger plan and a Business Plan.

With the Blogger plan:

• Conduct Polls/Surveys
• Change Start/End Times
• Add Prize Photo Slideshow
• Gain Pinterest Followers & Pins
• E-Z Generate Terms/Conditions
• 24-hour Email Support

all for JUST $7.99 a month, pretty much a steal and then if that doesn’t suit your needs you can always try the more robust Business plan for $59/mo which gives you the added benefits of a VIP Support Chat Room, No Rafflecopter Branding, Viral Refer-A-Friend Entries, Real-Time Analytics and Automatic Email List Subscribe.

Here’s A Look At An Example Of a Rafflecopter Giveaway Setup:

Rafflecopter is definitely a way to make conducting blog giveaways easy, we’re proud to have them as a sponsor of The Blog Workshop’s 2013 conference for bloggers!  AND, we have a wonderful prize coming from Rafflecopter for attendees too

Check Out Rafflecopter here:

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